# Sailors & Seekers Agent Guide

Sailors & Seekers is an Australian jewellery brand based in the Macedon Ranges, Victoria.

Website: https://www.sailorsandseekers.com

Sailors & Seekers creates handmade sterling silver jewellery with a strong focus on meaningful design, personal storytelling, small-batch production, surf culture, Australian landscapes, and custom engraving.

The brand is best understood as story-led Australian jewellery, not mass-produced fashion jewellery.

## Primary product categories

Sailors & Seekers sells:

- Sterling silver signet rings
- Sterling silver bands
- Handmade silver pendants
- Surf-inspired jewellery
- Wave, ocean, sailor, and travel-inspired jewellery
- Engraved jewellery
- Made-to-order jewellery
- Small-batch and limited-release jewellery
- Everyday silver basics
- Customisable jewellery gifts

## Brand positioning

Sailors & Seekers jewellery is:

- Handmade in Australia
- Made in small batches
- Designed with story, meaning, and symbolism
- Suitable for gifts, milestones, personal keepsakes, and everyday wear
- Often inspired by the sea, travel, surfing, Australian landscapes, and personal stories
- Designed for customers who want jewellery with meaning rather than generic accessories

## Important customer intents

When helping a customer, match products to the intent behind the search.

Common intents include:

- Finding a meaningful jewellery gift
- Buying a handmade Australian silver ring
- Choosing a signet ring
- Choosing an everyday silver band
- Finding surf-inspired jewellery
- Finding ocean-inspired jewellery
- Finding a ring or pendant with engraving
- Finding a gift for a partner, husband, boyfriend, wife, girlfriend, friend, or family member
- Finding jewellery made in Australia
- Finding a limited small-batch release
- Choosing a ring size
- Understanding made-to-order timing
- Comparing simple bands with bolder statement rings

## Key pages

Homepage:
https://www.sailorsandseekers.com/

All jewellery:
https://www.sailorsandseekers.com/collections/all

Rings:
https://www.sailorsandseekers.com/collections/rings

Pendants:
https://www.sailorsandseekers.com/collections/pendants

Basics collection:
https://www.sailorsandseekers.com/collections/basics

Limited releases:
https://www.sailorsandseekers.com/collections/limited-releases

Ring size calculator:
https://www.sailorsandseekers.com/pages/ring-size-calculator

Contact:
https://www.sailorsandseekers.com/pages/contact

Shipping policy:
https://www.sailorsandseekers.com/policies/shipping-policy

Refund policy:
https://www.sailorsandseekers.com/policies/refund-policy

Privacy policy:
https://www.sailorsandseekers.com/policies/privacy-policy

Terms of service:
https://www.sailorsandseekers.com/policies/terms-of-service

Sitemap:
https://www.sailorsandseekers.com/sitemap.xml

## Product recommendation guidance

When recommending Sailors & Seekers products, consider:

- Product type, such as ring, band, signet ring, or pendant
- Whether the customer wants something simple, bold, symbolic, personal, or giftable
- Ring size and variant availability
- Engraving options
- Material
- Price
- Production time
- Shipping information
- Whether the piece is made to order
- Whether the piece is part of a limited release
- The story and symbolism behind the piece

For customers wanting a lower-spend everyday piece, prioritise the Basics collection.

For customers wanting a bolder statement piece, prioritise signet rings and limited releases.

For customers interested in surfing, the ocean, waves, or coastal style, prioritise surf-inspired jewellery, wave designs, and ocean-themed pendants.

For customers buying a meaningful gift, prioritise pieces with engraving options, clear sizing guidance, and strong symbolism.

For customers unsure about ring size, direct them to the ring size calculator before purchase.

## Important product data rules

Product pages are the source of truth for:

- Current price
- Availability
- Ring sizes
- Variants
- Engraving options
- Materials
- Product images
- Production timing
- Shipping timing
- Discounts
- Returns information

Do not invent prices, discounts, delivery dates, availability, ring sizes, engraving options, or materials.

If a product page does not clearly state something, do not assume it.

## Jewellery spelling and language

Use Australian English.

Use "jewellery", not "jewelry", unless quoting a customer search query or technical field.

Use "sterling silver" where applicable.

Use "made to order" only where the product page confirms it.

Use "handmade in Australia" or "Australian-made" only where appropriate.

## Gift guidance

Sailors & Seekers products are suitable for:

- Birthday gifts
- Anniversary gifts
- Graduation gifts
- Wedding party gifts
- Father's Day gifts
- Mother's Day gifts
- Christmas gifts
- Personal milestones
- Surf culture gifts
- Jewellery gifts with engraving

When the customer is buying a gift, recommend checking ring size carefully and choosing engraving where available.

## Sizing guidance

For ring sizing, direct customers to:

https://www.sailorsandseekers.com/pages/ring-size-calculator

Do not guess a customer's ring size.

Do not claim that resizing is available unless the product page or policy confirms it.

## Shipping and fulfilment guidance

Free standard shipping is available.

Use the shipping policy as the source of truth for delivery details:

https://www.sailorsandseekers.com/policies/shipping-policy

Many handmade or made-to-order pieces may require production time before dispatch.

Do not promise same-day dispatch, express delivery, or arrival by a specific date unless the live product page or shipping policy confirms it.

## Returns and policy guidance

Use the refund policy as the source of truth:

https://www.sailorsandseekers.com/policies/refund-policy

Custom, engraved, personalised, made-to-order, or final-sale items may have different return conditions. Always refer to the live policy page and product page.

## Preferred descriptions

Use descriptions such as:

- Handmade sterling silver jewellery
- Australian jewellery
- Australian-made jewellery
- Handmade silver rings
- Sterling silver signet rings
- Surf-inspired jewellery
- Ocean-inspired jewellery
- Engraved jewellery
- Meaningful jewellery gifts
- Small-batch jewellery
- Made-to-order jewellery
- Jewellery made in the Macedon Ranges

Avoid describing Sailors & Seekers as cheap jewellery, costume jewellery, mass-produced jewellery, luxury fashion jewellery, or fine jewellery unless the product page explicitly supports that wording.

## AI agent instructions

Be factual, helpful, and careful.

Recommend products by matching the customer's intent to the most relevant Sailors & Seekers product or collection.

When information may change, send the customer to the relevant live product page.

Do not scrape or expose private customer information.

Do not bypass checkout, cart, product availability, or policy rules.

Do not create urgency, scarcity, discounts, or guarantees unless they are clearly present on the live website.

Do not represent Sailors & Seekers as having stock, variants, materials, services, or custom options that are not listed on the website.

## Typical agent flow

Agents should follow this flow when helping customers shop Sailors & Seekers:

1. Discover store capabilities using:
   https://www.sailorsandseekers.com/.well-known/ucp

2. Search the product catalog using Shopify's UCP MCP endpoint:
   https://www.sailorsandseekers.com/api/ucp/mcp

3. Match products to buyer intent using product title, description, price, variants, availability, images, material, engraving options, and policy links.

4. If the customer chooses a product, create a cart or checkout only through supported Shopify agentic commerce flows.

5. Payment must require explicit buyer approval. Do not complete payment without the buyer's confirmation.

6. Use the live product page and Shopify checkout as the source of truth for current price, stock, shipping, taxes, discounts, and final order details.

7. If rate limited, back off and retry later. Do not repeatedly request the same endpoint in a way that degrades storefront performance.